Summing up at the end of the year is already our steadfast tradition. After all, it helps us better analyze the past year's achievements and build strategic plans for 2024. And today, we want to share our main accomplishments in 2023, of which the Zest Logic team is very proud.
We began collaborating with over 10 major client projects from the US
Our primary focus is in the United States. While we've had clients from Europe, this year has shown us that the U.S. is truly our main direction.
We are increasingly attuned to the needs and requirements of our U.S. clients, consistently delivering the desired results, leading them to recommend us to their colleagues.
We take pride in the fact that 90% of our new projects come from recommendations from previous clients. This serves as an indicator that we perform our work with quality and professionalism.
Our goal for 2024 is to expand our presence in the U.S. and start cooperation with twice as many client eCommerce projects, further solidifying our position in the market.
All client reviews in 2023 were positive
In the course of the different companies' work, various situations arise, and sometimes certain collaborations don't evolve into long-term partnerships or can't be completed for various reasons, which depend not only on the company but also on the clients.
However, 2023 has been highly fruitful for us in terms of positive feedback. Upon completing our collaborations, we asked for honest reviews from our clients. Even if there were any drawbacks, we encouraged our clients to highlight them so that our team could analyze and work on improvements.
All the feedback turned out to be positive, and we are so happy with this fact. It's a clear affirmation that the Zest Logic team is growing professionally, gaining experience, and achieving desired goals. And for all team members, one of the most crucial aspects is customer satisfaction.
Our goal for 2024 is to meet the demands and needs of new clients and deliver maximum results for their projects through technology.
Zest Logic has welcomed new talents without losing the experienced "backbone" of the team
This year, we welcomed new technical specialists who have significantly strengthened our company. We are pleased that talented individuals are choosing to build their careers at Zest Logic.
Another notable achievement is that none of our strong specialists have left us. We've maintained a stable team, and the robust "backbone" of our company remains intact. Some colleagues celebrated their 6th, 7th, and even 10th anniversaries with the company, a fantastic indicator for our HR department.
Beyond professional achievements, I'm delighted that my colleagues are also finding happiness in their personal lives. This year, we witnessed the creation of new families, which is a truly heartwarming moment.
Our goal for 2024 is to continue with the same team and avoid employee turnover. Only, we plan to expand the team for new projects.
In 2023, our technical specialists earned over 20 new certifications to enhance their qualification
In addition to their work, the team found time for ongoing learning and acquiring new skills in 2023. This commitment to continuous improvement ensured that our experts didn't remain stagnant, and the results of these new certifications and enhanced skills will be felt by our clients in 2024.
Now, your projects will be in even more reliable hands and minds.
Our goal for 2024 is to expand opportunities for professional development for our tech specialists and managers.
We've given our website a redesign
Website updates are essential not only for our clients but for us as well. The marketing and development team successfully brought the planned redesign to life by the end of 2023. So, in the new year, we will work with our updated website
Introducing our new website, which is now more informative, user-friendly, interesting, and interactive. Getting to know Zest Logic will be an even more enjoyable experience.
Additionally, we've been actively enhancing our blog to compile valuable, unique information that aids entrepreneurs in their work and decision-making regarding technological solutions.
So, we want to share with you some insights into what was most frequently read on our blog in 2023 and which topics proved to be the most popular:
Top engaging topics on our blog in 2023:
- Ecommerce Trends&Solutions;
- Technical and Ecommerce events;
- Web design topics, including practical life hacks and guides for redesign.
Well, this means the marketing team at Zest Logic will have plenty to work on in 2024. We'll continue diligently developing our blog, tracking the most interesting topics for our visitors, and creating unique and valuable content.
Additionally, we aim to perfect our new website further. Since the redesign was done promptly, there are a few tasks left for 2024.
Moreover, we have a goal to enhance the recognition of our brand so that more people in the U.S. are aware of Zest Logic and our expertise.
Well, if you already have specific requests and your goals for 2024 include a technical transformation of your business, don't delay. Submit your collaboration request now, and we'll kick off our productive new 2024 shortly after the holidays. Together.
The Zest Logic team warmly welcomes all our readers, clients, partners, and colleagues to the upcoming New Year. Thank you for being with us. Growth and improvement are paramount in our professional journey. Therefore, we wish everyone new achievements and reach new heights in the coming year!
